SKILLS & MARKETING HUB

ICC

Main Stage

The Skills & Marketing Hub will feature two days of training workshops and presentations on a wide range of key business and marketing tools. Learn from the industry’s top influencers and educators specialising in social media & digital marketing, public relations, sales and human resources. Discover the latest trends and strategies to enhance your skillset and leave feeling fully inspired to drive your business forward.

March 19 - Day One: 

  • 9:20am - 3:50pm

March 20 - Day Two:

  • 9:20am - 3:00pm
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09:20
  1. 40 mins
    • Skills & Marketing Hub
    • Understand how to run effective search marketing campaigns and get your products and services in front of customers
    • Know what to expect for performance, and how to measure it
    • Learn search query insights, device trends, and best practices from a Google Premier Partner and Microsoft Advertising Elite Channel Partner
11:00
  1. 40 mins
    • Skills & Marketing Hub
11:50
  1. 40 mins
    • Skills & Marketing Hub
    • What is the critical marketing formula for successful social media campaigns in 2020
    • Explore the fundamental changes occurring on Facebook/Instagram/Linkedin and understand how to adapt
    • What are the most important metrics to measure to accurately determine value for businesses in the long term
    • Develop an understanding of the current landscape of social media and learn data-driven strategies to drive the most significant growth and impact
    • What are the current industry benchmarks for social media best practices?
    • Tackle B2B vs B2C marketing strategy on social  
12:40
  1. 40 mins
    • Skills & Marketing Hub
    • Components of one man marketing techniques
    • Application of “One man marketing Technique” in start-up building business.
    • Development paths in “One Man Marketing Technique”
    • Effectiveness of “One man marketing techniques”
13:30
  1. 40 mins
    • Skills & Marketing Hub
    • Why Coaching is important
    • 5 Practical Tips 
    1. Helping Sales People help themselves
    2. Objectives / Mindset
    3. What gets measured gets done - What & How
    4. Day In The Field (DIF) - Preparation / In the Field / Reflection
    5. What is Next?
14:20
  1. 40 mins
    • Skills & Marketing Hub
    • The 10 fundamentals of shooting videos on your phone
    • 5 x videos you can make now
    • Which social media platform is right for your business
    • Cool gadgets to improve your DIY filming
    • Social Media hacks to boost your engagement
15:10
  1. 40 mins
    • Skills & Marketing Hub
    • What are tenders and how to find them
    • How to optimise - Using bid/no-bid processes
    • How to stand out from the crowd
    • Measure your success and iterate
15:50
  1. 40 mins
    • Skills & Marketing Hub
09:20
  1. 40 mins
    • Skills & Marketing Hub
    • In a highly competitive, noisy global marketplace, traditional digital marketing techniques are no longer working
    • Learning objectives include: Defining 3 simple actions they can implement to improve their business outcomes in 2019, Describe a mobile-centric marketing model, Demonstrating new ways to engage with, acquire and retain customers in the construction and renovation space
    • So if you want your business to thrive, you need to become part of the change that is happening right now. Retailers and brands that are embracing and leveraging this technology are seeing substantial results that tangibly impact on their business
10:10
  1. 40 mins
    • Skills & Marketing Hub
11:50
  1. 40 mins
    • Skills & Marketing Hub
    • Current mental health statistics
    • Emotions and Feelings around mental health
    • The power of inner work
    • Small daily step towards a more balanced mental well being and a more balanced life
12:40
  1. 60 mins
    • Skills & Marketing Hub
14:20
  1. 40 mins
    • Skills & Marketing Hub
Visitors

10,000+

Over 2 Days

Exhibitors

350+

Across 3 Halls

Speakers

300+

Over 21 Summits 

Stages

8

Free to Attend

COUNTDOWN



 

Experience Sydney Build As A V.I.P.

Download Conference Presentations After The Show  +

Exclusive Access To VIP Networking Lounge  +

Exclusive Downloads Courtesy Of Sponsors/Exhibitors  +

Complimentary Drink Vouchers Würth St.Patrick's Day Irish Bar  +

+  Complimentary Catering in The VIP Lounge  +

REGISTER YOUR V.I.P. TICKET