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Simona Bernardini is the Trade Commissioner and Director of the ICE - Italian Institute for Foreign Trade at Sydney Agency Office for Australia and New Zealand from 21 November 2022. Prior to her current role, she held the role of Export Manager at a well-known manufacturer of Italian luxury fashion brands and in 1992 she joined the ICE-Italian Institute for Foreign Trade, now known as the ITA-Agency for the promotion abroad and internationalization of Italian companies.

At ITA she immediately dealt with the promotion of Made in Italy on foreign markets and later also with training for companies, supporting them in their internationalization processes on foreign markets.

From 2008 to 2012 she was appointed Deputy Director of the ITA-Agency Office in Duesseldorf and from 2014 to 2019 Director of the ITA-Agency Office in Bern, with the mandate to reopen and develop the Swiss office.

During her career she has been involved in developing and promoting projects of considerable importance in various sectors of Italian industry, including Italy in China, Italy Country Partner at the Hannover Fair, the World Economic Forum in Davos, the promo-institutional video ‘Italy Extraordinary Common Place’, Special Project for the promotion of Made in Italy in occasion of F1 Grand Prix in Imola and Monza and FDI Analyst for attracting foreign investments to Italy.

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